As simple as it sounds, comfort will become an essential and key trend in the next year. From stylish sweatpants to Ostrich Pillows, consumers will focus their dollars on the art of comfort. What will this mean for the uber high end fashion lines and luxury gadget providers? Creating products that not only look good, but feel good as well.
In the next few years, the speed of life will increase, especially in metropolitan areas. In simpler terms, New York will not be the only country in the USA "that doesn't sleep." Everything from transportation (light rails, planes, cars) to daily work (shipping jobs, telecommunication) will increase in speed. The new luxury will be comfort and how to survive this new way of life without literally feeling overwhelmed.
Think of this new trend as not only a want, but a need for how to deal with the future and how to best to navigate it.