“Adidas has had tremendous success in pushing creative boundaries. We share a philosophy that puts creativity, growth and social responsibility at the forefront of business. I look forward to re-launching and expanding Ivy Park on a truly global scale with a proven, dynamic leader.”
This may come as a surprise to some, noting the fact that Beyonce's husband Jay Z is currently PUMA's Creative Director for men's basketball, and thus would believe that PUMA made a bid for IVY PARK. However, three stripes ultimately won out in this deal.
Ultra rare is just the tip of the iceberg in describing the latest concoction by Aston Martin. Teaming up with Bowmore, a single-malt Whiskey dating all the way back to Scotland 1779, Aston Martin lent its DB5 piston, to create a bottle of whiskey unlike any other.